Revenue Streams

 10/10/24

Revenue Streams

  • Every project needs finance and this comes through streams of revenue. These come with risk, unpredictability and return.
Things that affect the type of finance that can be used/attracted:
  • Size of organization
  • Commercial/Government

what revenue streams are open to us:
- a loan
- investment 
- steady income from previously produced product e.g. sale of cinema tickets, money from people who use pay per view or on demand 
-sponsership
-advertising companies pay you to advertise their product or service on your website
-franchising 
Revenue streams - ways for a company to generate revenue income 

sponsorship - payment for brand association with final product. This could include big companies or smaller, local companies 
Corporate finance - money injected by businesses convinced the project is a good investment and will provide a good return over a lengthy period of time 
Advertising - payments for brand placement within a media product 
Franchising - the intellectual property of the original product is licensed to other partners for commercial use like merchandising in return for a fee or share of resulting revenue




jan 2017 - client brief
 1b) identify one type of revenue stream that Kamran could consider to make the wevsite profitable and explain why this might be an effective method. (3 marks)

Kamran should consider having a sponsership with an airline compay as this is related and works well with booking a holiday and brings in revenue for both companies invloved, as a result the company will be able to attract a wider audience and gaina bigger income through the use of using a well known company.

client requirements 
-websites has sections
-a section for a diary and forums
-1 minute promotional video to be released via social media
-access the website on different devices 
-upload - video, photo, music
-appeal to target audience 18-30
-two deadlines - september and july











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